Parle Products, the country’s largest biscuit brand, and IT company IBMA on Thursday announced a partnership.
It added that Parle Products would benefit from IBM’s Transformative Hybrid Cloud and Artificial Intelligence (AI) capabilities with leading security and industry expertise. In this he will also get the benefit of business advice and technical services of the technical sector company.
Delivery will be at the right time and at the right place It is said that this partnership will help Parle get its best-selling products like Parle-G Biscuits at the right time and place in the market.
Also read: If you have taken any LIC policy, check the maturity and premium status immediately The country’s largest biscuit brand- Ajay Chauhan, Executive Director, Parle Products, said on the partnership, “Our customer base is to meet the growing demand of the Indian consumer.” We offer the largest biscuit brand in the country. By working with IBM, we will streamline our security and streamline our operations by reducing time in the market – which will be a significant achievement for us.
70% of the market is occupied by Parle- Parle-G or Parle Glucose Biscuit, manufactured by Parle-Products Pvt. Ltd., is the most popular biscuit in India. Parle-ji is one of the best-selling biscuit brands in India as well as one of the oldest brand names. It occupies 70% of the market for glucose biscuits in India.